Blog
The blog that tells the latest news from my work as an SEO expert, online marketer and other things that are currently on my mind. Photography and videography as well as my original profession as an event technician are just as likely to appear as the fascination of intercultural communication.
Blog Posts

The future of search
Alex Hauk • Feb 26, 2025
Change is everywhere-but where is it taking us? AI, politics, digitalization: Find out how to react sensibly and develop smart strategies in my somewhat different video blog.
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Communication on the Internet is changing
Alex Hauk • Jan 28, 2025
Imagine the AI coming at you as a wave...
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SEO 2025 - Opportunities & risks in the changing world of online search
Alex Hauk • Jan 24, 2025
AI is changing the way we search
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SEO Megatrends - What has come to stay?
Alex Hauk • Dec 23, 2024
What are the trends that stand out in the long term, are convincing and develop into a so-called megatrend?
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Google vs ChatGPT - who is the better search engine
Alex Hauk • Dec 10, 2024
The ever-increasing integration of AI in everyday search processes is growing considerably, so that Google & Co are thinking more and more about their own future.
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What do Lidl and Google have in common?
Alex Hauk • Nov 14, 2024
Lidl meets Google: what connects the discounter and the tech giant? Their surprising cloud partnership could change Europe's digital landscape - sovereign, secure and innovative "Made in Germany".
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